Social media for global brands + trust
Brands with a global presence can still connect to local audiences on social media.
Some big wins recently for me. I launched my photo print store last week and sold my first print. I was also nominated for a Sprudgie in the writing category (for this newsletter & other things – thank you!).
If you’re a frequent reader of my newsletter, you’ll notice that I added in captions to my headers for this issue. I hope it clears up what each section is meant for.
And finally my holiday travel/hours: In the next two months, I’ll be in Chicago, Wichita, and Madrid (taking recs!). The last two weeks of the year are dedicated to figuring out what new things to tackle in 2019. ✨
Planning & executing social media for global brands
[BYLINE] Brands with a global presence can still connect to local audiences on social media. Learn how to conquer logistical challenges & make an impact.
Ashley from The Little Black Coffee Cup asked me about trust. The interview is included in her newest project.
Instagram recently added voice messaging in DMs, a close friends list for Stories, and a new countdown sticker. It’s testing new account features for influencers.
Facebook is changing their page role authorizations. It also added the Stories feature for Groups.
Pinterest‘s recommendations algorithm is improving and I honestly think the network is still underrated by businesses.
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