Mental health tip: Keep a kudos document
And A Guide to B2B Content Marketing in 2021
Hi friends! I’ve been working on a jigsaw puzzle from this company and I know it might sound weird to highly praise a puzzle but it has been well worth the $20 I paid for it. I’ve also been excited about my recent label maker and trash can purchases so that might tell you in which stage of my adult and/or pandemic life I’m in.
Today’s piece is not exactly a marketing how-to but believe me, it’s useful to have around. I hope you enjoy this issue!
Mental health tip: Keep a kudos document
Today, I want to share a tip that I read about and have kept for several years now. It’s easy, it’s passive, and has great mental health benefits when you need them. Think of it as a power booster in your mental health self-care toolkit.
A kudos document is an area where you keep personal compliments and praise. I keep a digital one that is specific to my work, but you can also adapt this for personal use or turn it into a physical board. Another easy option is to create a folder on your phone and save screenshots into it. Mine is a running document where I paste in text and embed screenshots. It’s comprised of positive feedback I receive from my newsletter, random notes or emails that have been sent to me, and social posts.
When do I use it? Whenever I’m feeling low, unmotivated, or like I’m not doing much in my work. My goals for this newsletter are simple: impacting one person per issue is considered successful (no feedback needed per issue, it’s just how I aim to write) and be a free resource in coffee marketing. I have thought about stopping this newsletter or not sending an issue on time. When this happens, I look back on the positive feedback I’ve received and documented in my kudos note.
This is not meant to be an egotistical document where you refer to it to boost an overinflated sense of self. It’s for those of us who might operate alone or be in an environment where you don’t receive much positive feedback.
My basic tips for the document:
Keep it in an easily accessible place (mine is in my Bear notes app)
Unless it’s going to be text-only, make sure it can handle screenshots or videos or whatever else type of media you are going to use
Date the entries
If you need a filter for what goes into the doc, I use my reaction to judge. For example, if I go, “Awwww” or feel warm fuzzies, it goes right in.
We all have low days. We all have those days where we think nothing we’ve done matters or impacts anyone. I am absolutely my biggest critic and when you’re self-employed, it’s very easy to get lost in this. This is where the kudos document shines.
Do you keep a kudos document? Has it helped you? I’d love to know if any of you start one after reading this and find it successful.
A Guide to B2B Content Marketing in 2021
[BYLINE] With a solid B2B content marketing strategy, you can show your value to other businesses. Read this guide to approach B2B content marketing.
Quick text updates & links on what's new on the networks
Instagram added a tool for auto-filtering out abusive DM. It’s working on some new creator revenue tools and new sticker types.
Facebook added new video ad options and audio tools (like Clubhouse). It’s testing new business discovery tools.
Twitter is testing a tip button for creators and professional profiles for brands and creators.
Helpful links on how to improve your digital marketing
Outsourcing a Design Project? Here's How to Write a Design Brief
Setting expectations is key to a successful design project. Learn how to create a design brief and find the right designer to meet your goals.
New Report Looks at the Most Effective Influencer Marketing Approaches, and Key Platforms of Focus
In this year’s survey, 90% of marketers selected that they wanted to work with micro-influencers, up from 80% in 2020.
www.socialmediatoday.com • Share
Google My Business Messaging 101 (Includes Examples)
Learn how to use Google My Business Messaging to help customers get in touch with you in real time, straight from your GMB listing.
Anything I've enjoyed reading recently
Brain fog: how trauma, uncertainty and isolation have affected our minds and memory
After a year of lockdown, many of us are finding it hard to think clearly, or remember what happened when. Neuroscientists and behavioural experts explain why
The Brash Boys at 37signals Will Tell You: Keep it Simple, Stupid
To the 300 software developers packed into a Vancouver conference room, David Heinemeier Hansson was more than a programmer. He was a visionary, the creator of Ruby on Rails, a software template that powered an increasing number of hot Internet applications.
How One of the World’s Oldest Science Experiments Comes Up From the Dirt
Every 20 years under the cover of darkness, scientists dig up seeds that were stashed 142 years ago beneath a college campus.
An update from my container garden!
My pep frost went extra hard on one of the blooms (peps don't have flowers but the stalk is still considered a "bloom").
What'd you think?
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By Jenn Chen
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