Coffee Marketing

By Jenn Chen

💭 Thoughts on digital marketing as they intersect at specialty coffee, social media, writing, photography & social issues.

📬 2x a month on Wednesdays

🔗 @thejennchen | https://jennchen.com

Previous issues

Redefining productivity

#136 Sep 15, 2021

Free template: Press mentions tracker

#135 Sep 1, 2021

The era of maximalism

#134 Aug 18, 2021

#133

Aug 4, 2021

Nostalgia in marketing – I am having flashbacks to last year where things were uncertain, guidances varied by city and state a
#132

Jul 21, 2021

Why I’m a marketing specialist & not a generalist – I don't know what it is about this month. At the beginning of July, I lost my favorite necklace at th
#131

Jul 7, 2021

How to use email newsletters for marketing – If you've ever wanted to start an email newsletter for your business, I write about the basics of it
#130

Jun 23, 2021

How to prepare for a press interview – I don't know what it is about this week but I've been fluctuating hard in my energy levels. I was rec
#129

Jun 9, 2021

To pay or not to pay – Based on some recent newsletter issues, I am starting to think I should add to the title. Perhaps "Co
#128

May 26, 2021

What I’ve learned in 9 years of freelancing – Today marks nine years of freelancing for me. In the Thoughts section, I reflect on what I've learned
#127

May 12, 2021

F**k email etiquette – I'm writing this from the middle of my birthday vacation time because apparently, the need to keep a
#126

Apr 28, 2021

Mental health tip: Keep a kudos document – Hi friends! I've been working on a jigsaw puzzle from this company and I know it might sound weird to
#125

Apr 14, 2021

Your brand DMs aren’t private – Is it possible to have burnout from burnout or does it just become a never-ending burnout? Asking for
#124

Mar 31, 2021

Instagram trends + a personal essay – I thought two weeks would be enough to process the Atlanta shootings but I was wrong. Last Friday, th
#123

Mar 17, 2021

I taste tested coffee + Coke – Today is one of those days when I'm thankful that I assembled most of this issue the day before the s
#122

Mar 3, 2021

Some thoughts on trends – For a while, before Revue was bought by Twitter and made their paid subscription feature free to use,
#121

Feb 17, 2021

Voice of customer + How 4 Bay Area companies have launched in the last year – This issue has two recently published articles that I wrote. If you have any topics or burning questi
#120

Feb 3, 2021

Hiring a photographer + fresh social media stats – For a brief moment, I panicked about how January had flown by and I felt like I got nothing done. But
#119

Jan 20, 2021

Attribution modeling + redesigning my home pourover bar – Happy Inauguration Day from the US!Two different posts in the Thoughts section today: a light one on
#118

Jan 6, 2021

On new years goals – This newsletter issue is not important right now. Feel free to read this at a later date. If you have
#117

Dec 23, 2020

Meditation & chasing the creative flow – Welcome to my last newsletter of the year! In this last month, I'm experimenting with personal essays

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