Hashtag Marketing for Brand Awareness
Happy lunar new year! On the first day of the new year, I got a cold and now I’m recovering. Probably the worst parts of getting sick are 1- my boss is not understanding (it’s me) and 2- the fatigue that crosses into your mind. It makes writing and focusing so much more difficult, which is why I’m not sharing the article I had written for today. I don’t trust myself with the edits. In positive news, I’ve got part of my system working! I now have my inquiry forms on my site mapped in the backend to create lead cards and notifications for myself. :)
[BYLINE] Real-life examples of brands using hashtags to further their brand awareness & engagement. Written by me!
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“A great lifestyle photograph pushes the dream of a lifestyle. But when Instagram influencers sell products and brands, inhabiting their world — however contrived — comes at a price, both literally and figuratively. When everything can be sponsored, suddenly nothing seems authentic. The dream of a fantasmic Instagram is dead.”
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