Coffee Marketing with Jenn Chen - Issue #3
I’m back on this newsletter. I may not have new portfolio items every other week, but I promise I will send applicable social media news items to you.
✍️ My Writing & Photography 📸
I’m going to be New York City for Tamper Tantrum in September! I’ll be talking about power dynamics in the coffee industry: how to identify them & how to address them.
The pros and cons of using Instagram stories for your business
Is it worth the investment? I think yes, but only if you have the time.
Sexism & racism in the coffee industry is real. It’s time to take action.
Most people actively read & sympathized with my previous article, but others ignored the premise. I examine the common responses. Some asked for more action items & those are included, too.
Photos from my Brazil trip are now in my portfolio
Twitter Begins Application Process for Verified Accounts | SocialTimes
Time to apply for a verified profile!
Facebook’s new anti-clickbait algorithm buries bogus headlines | TechCrunch
Facebook Pages and websites that frequently withhold, exaggerate or distort information in their link headlines will disappear from News Feed thanks to a new..
Instagram launches “Stories,” a Snapchatty feature for imperfect sharing | TechCrunch
People only post the highlights of their life on Instagram, so today the app adds its own version of “Stories” to poach goofy, off-the-cuff, everyday content..
Instagram Business Profiles: How to Set Up and Analyze Your Activities : Social Media Examiner
Set it up for your own company! If you don’t like the look of it, you can always convert back to a personal profile.
www.socialmediaexaminer.com • Share
✨ Other Links ✨
How Open are Consumers to Emoji Use by Brands? (Study) | Social Media Today
A new study has shown more brands are using emoji in their marketing messages - but how are consumers responding to them?
www.socialmediatoday.com • Share
What'd you think?
Feedback, questions, or fist bumps 👊 – send them my way by hitting the reply button. Or find me on the social networks @thejennchen.
By Jenn Chen
This newsletter has now moved to thejennchen.substack.com - please sign up there!
💭 Thoughts on digital marketing as they intersect at specialty coffee, social media, writing, photography & social issues.
📬 2x a month on Wednesdays
🔗 @thejennchen | https://jennchen.com
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