Coffee & Intellectual Property
Hello! Welcome to issue #60, which is a rather large milestone. I most recently published three pieces on intellectual property (see Thoughts section) and how it relates to coffee. They were very time consuming in both the amount of interviews & research I had to do.
I also recently updated my Resources page- in the apps/tools I use & a new section for getting started on my blog.
[BYLINE] Part One: An overview of IP in coffee.
[BYLINE] Part Two: international lenses on culture, social media, and inspiration vs copying.
[BYLINE] Part Three: on geographic indications & seed sectors.
Facebook released Portal, a physical device for teleconferencing. For those that use Facebook ads, it also released some new features for video creation, storefronts, and overlays.
Google+ reported a privacy breach and is now killing off the network over the next 10 months.
Some interesting website elements to A/B test. Includes real-life examples and actual conversion increase stats.
[INFOGRAPHIC] The most effective channel for local marketing is hosting events.
What you say and how you say it matters. Companies love to talk about brand voice, but a lot of them end up sounding the same.
Interviews with triathletes, marathoners, drummers, and more.
Social media managers have unique challenges when it comes to mental health: it’s not easy to just “unplug” for self care. Here are some tips to help for #WorldMentalHealthDay!
At 19 years old, Joshua Resnick got into stock photography as a way to earn income while traveling with his then archeologist girlfriend. Despite lacking experience behind the lens, he decided to pursue the craft with only his artistic sense—and the internet—to guide him.