BTS of planning S2
Welcome to my brain. Behind-the-scenes look at planning my season 2. For paid subscribers.
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How I organized my system
Going into the weeds of my brain.
13th freelance-versary
Sharing the monthly highlights from my 13th year
The tone
A letter to paid subscribers about an interaction I had at Expo
The optics could’ve been better
The optics could’ve been better I used to be confused by the reference to “optics” in phrases. It felt like yet another circular logic corporate-speak word. But I get it now and the word kept popping in my head throughout Expo weekend. For many things, the optics could’ve