[INTERVIEW] Keys to the Shop podcast interviewed me on my thoughts about social media in the coffee industry today. Give it a listen if you’re just starting out on social for your cafe or if you are looking to hire someone.
Twitterrecently had a bug that caused accounts to lose followers (mostly bots and locked accounts). It’s testing a button to easily switch back to a chronological timeline.
Facebook is adding an unsend feature in Messenger for messages up to 10 minutes.
Instagram added an easy way for businesses to “boost” a story into a story ad. It’s also beta testing the appearance of Instagram Insights analytics right inside Facebook (you have to request access to this feature). You’ll be able to get some new info like “compare the lifetime value of people who interact with your Instagram account to those who don’t.”
Michelle’s Black Coffee events are now available in podcast form. This is necessary listening for anyone in coffee & just as useful for anyone outside it because identity doesn’t go away when you step into an office.