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Twitter tips for small businesses + a podcast interview

Hi there! It's been a stacked two weeks for me. I leveled up my plant hobby by attending an in-person
Coffee Marketing
Twitter tips for small businesses + a podcast interview
By Jenn Chen • Issue #62 • View online
Hi there! It’s been a stacked two weeks for me.
  • I leveled up my plant hobby by attending an in-person swap. It was <10 people but we were nerdy and it was lovely.
  • Midterm elections happened in the US, which basically took out my whole last week.
  • Attended a panel/podcast recording & signing of Grace Bonney’s Good Company Issue 2 tour! It was inspiring to listen to how local creatives and activists take on fear in their lives.
Thanks and I hope you enjoy this newsletter issue!
– Jenn

The Ultimate Guide to Twitter for Small Business in 2017
Twitter recently had a bug that caused accounts to lose followers (mostly bots and locked accounts). It’s testing a button to easily switch back to a chronological timeline.
Facebook is adding an unsend feature in Messenger for messages up to 10 minutes.
Instagram added an easy way for businesses to “boost” a story into a story ad. It’s also beta testing the appearance of Instagram Insights analytics right inside Facebook (you have to request access to this feature). You’ll be able to get some new info like “compare the lifetime value of people who interact with your Instagram account to those who don’t.”
How to Approach Influencers in Your Niche: Twelve Crucial Tips
How to Use the Facebook Attribution Tool to Measure Your Marketing Impact
Instagram Stories Research: We Analyzed 15,000 Instagram Stories from 200 of the World’s Top Brands
Black Coffee NYC & Washington DC: The Live Podcasts Are Now Available
Alexandria Ocasio-Cortez Learned Her Most Important Lessons from Restaurants
Gamification has a dark side
My new jade baby from the plant swap.
My new jade baby from the plant swap.
What'd you think?
Feedback, questions, or fist bumps 👊 – send them my way by hitting the reply button. Also happy with the 👍 at the end. Or find me on the social networks @thejennchen. 
If you'd like to work together on writing, photography, or marketing consulting, click through above.
If you'd like to work together on writing, photography, or marketing consulting, click through above.
Did you enjoy this issue?
Jenn Chen

Thoughts on digital marketing as they intersect at specialty coffee, social media, writing, photography & social issues. 2x a month on Wednesdays. @thejennchen | https://jennchen.com

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