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Social media listening for marketers & my Expo plans

I thought about not writing this issue because I'm so worn out but I'm sure someone would've question
Coffee Marketing
Social media listening for marketers & my Expo plans
By Jenn Chen • Issue #72 • View online
I thought about not writing this issue because I’m so worn out but I’m sure someone would’ve questioned me. Honestly, I’m keeping this newsletter going via my promise to you that it’d be every 2 weeks on [my time zone] Wednesday. This accountability is really what motivates me. So if you’re finding yourself floundering, figure out what keeps you motivated. It could be an accountability partner, a detailed to-do list, or self-imposed deadlines.
Next week, I’ll be in Boston for SCA Expo. On Friday, I’m one of the Design Lab judges. On Saturday, I’m hosting the 3rd annual SCA Game Night at Pavement Coffeehouse. Throughout the weekend, I’ll be in and out of Acaia’s booths (899, M16). So come say hi!
– Jenn

Featuring my own work & press
Featuring my own work & press
The ultimate social media listening guide for marketers
Quick text updates & links on what's new on the networks
Quick text updates & links on what's new on the networks
Twitter added a darker mode and an appeal process for violations. It’s testing: new labels for tweets by people who violate its rules (why?!).
Instagram added poll stickers to its ads. It’s testing a video scrubbing feature.
Facebook will now show details on why you’re seeing each post in your feed. It announced that its Ad Library will now include all active ads of any Page (previously limited to only political ads). This is huge! For Messenger, there’s a new quoted reply feature in group chats.
LinkedIn added a document upload option to regular posts and new ad targeting audiences, including lookalike audiences.
Helpful links on how to improve your digital marketing
Helpful links on how to improve your digital marketing
How to Write Every Kind of Social Media Bio (+25 Free Templates)
How to Write Effective Facebook Sponsored Posts
Google Shopping Ads Benchmarks for YOUR Industry
Anything I've enjoyed reading recently
Anything I've enjoyed reading recently
Gender At The Cupping Table: An Exploration (Part Two)
How to Get Through an Extremely Busy Time at Work
Detours, a Powerful Guidebook and Tool for Decolonizing Tourism in Hawaii
An update from my container garden!
An update from my container garden!
I lucked out and found this baby coffee plant at the farmers market!
I lucked out and found this baby coffee plant at the farmers market!
If you'd like to work together on writing, photography, or marketing consulting, click through above. Note that the dates surrounding Expo will be unavailable.
If you'd like to work together on writing, photography, or marketing consulting, click through above. Note that the dates surrounding Expo will be unavailable.
What'd you think?
Feedback, questions, or fist bumps 👊 – send them my way by hitting the reply button. Also happy with the 👍 at the end. Or find me on the social networks @thejennchen. 
Did you enjoy this issue?
Jenn Chen

Thoughts on digital marketing as they intersect at specialty coffee, social media, writing, photography & social issues. 2x a month on Wednesdays. @thejennchen | https://jennchen.com

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