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Facebook Advertising Costs & other marketing links

Hello from Austin! I assembled this issue and scheduled it ahead of time because it's been kind of a
Coffee Marketing
Facebook Advertising Costs & other marketing links
By Jenn Chen • Issue #58 • View online
Hello from Austin! I assembled this issue and scheduled it ahead of time because it’s been kind of a ridiculous September. I’m probably attending a lecture at Austin BGA Access as this sends. Speaking of Access, my big news that I alluded to in the last issue is that I’m the keynote speaker! I stepped in to replace someone who had to cancel. The topic is “Social Media: Marketing for Yourself and Your Coffee Company.” Two of the things I talk about (building a community & Patagonia) have some links in this issue.
No article from my own blog in this issue due to time constraints, but do enjoy the one I wrote for Sprout that gives an overview on Facebook advertising costs.
– Jenn

Facebook Advertising Cost: Everything You Need to Optimize your ROI
Twitter is testing a Bookmarks feature. Live broadcasts are now at the top of your timeline.
Instagram is expanding Shoppable tags on Stories to be a global feature and adding a Shopping topic in your personalized topic channels. There’s also a new emoji shortcut bar for your most-used emoji.
Facebook introduced more ways to understand customer engagement with your business.
How Building an Offline Community Can Help Your Online Marketing
Instagram Live: How to Create and Repurpose Live Content
How to Take Good Instagram Photos: A Step-by-Step Guide
Patagonia: You can't reverse into purpose through marketing
The “beautiful mess” effect: other people view our vulnerability more positively than we do
The Tyranny of Personality Testing
I took some Pothos cuttings and this two leaves are brand new! The variegation on these are a little stronger because they've been sitting in brighter light.
I took some Pothos cuttings and this two leaves are brand new! The variegation on these are a little stronger because they've been sitting in brighter light.
What'd you think?
Feedback, questions, or fist bumps 👊 – send them my way by hitting the reply button. Also happy with the 👍 at the end. Or find me on the social networks @thejennchen. 
If you'd like to work together on writing, photography, or marketing consulting, click through above.
If you'd like to work together on writing, photography, or marketing consulting, click through above.
Did you enjoy this issue?
Jenn Chen

Thoughts on digital marketing as they intersect at specialty coffee, social media, writing, photography & social issues. 2x a month on Wednesdays. @thejennchen | https://jennchen.com

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