Coffee Marketing – Writing for a global audience

I am on the edge of vacation! Tomorrow and through the weekend, I'll be hanging out in Milwaukee, cho
Coffee Marketing with Jenn Chen
Coffee Marketing – Writing for a global audience
I am on the edge of vacation! Tomorrow and through the weekend, I’ll be hanging out in Milwaukee, chomping on donuts & drinking lots of Midwest coffee.

Hot tips: be clear, be concise, and avoid slang. These are all lessons I’ve learned after working with clients that have global audiences.
✍️ My Writing & Photography 📸
Essay for Bossy Like Me
Social media and excellent customer service can mask shoddy construction, but in the end, you need to have a good product. 
Boss Ladies of Coffee: Bethany Hargrove
Profiling a super-awesome Boss Lady of Coffee.
Facebook
Facebook is cutting traffic to publishers in favor of user-generated content
Facebook’s latest algorithm change is bad news for publishers.
Instagram
How Live Video Can Show You and Your Brand in a New Light
Live-video opens up a conversation and invites consumers to the party - here are some key tips from Bryan Kramer on how to maximize live-streaming.
✨ Other Links ✨
7 Steps to Snapchat Success

But first, you should know:
1. Snapchat is not a scalable platform.
2. For the most part, the way you use Facebook or Instagram or Twitter or Pinterest can not be applied to Snapchat.
A Modern-Day Marketer's Guide to Creating Epic Video Marketing Content
Video marketing has officially taken the social media world by storm. How your brand can create epic social video content on a budget.
How to 'Un-Stock' Your Photography: 8 Examples That'll Change the Way You Choose Photos
Learn how to choose more authentic images for your marketing efforts by checking out these eight examples.
What'd you think?
Feedback, questions, or fist bumps 👊 – send them my way by hitting the reply button. Or find me on the social networks @thejennchen.
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Coffee Marketing with Jenn Chen
Thoughts on digital marketing as they intersect at specialty coffee, social media, writing, photography & social issues. 2x a month on Wednesdays. @thejennchen | http://jennchen.com
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