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2019 Word: Focus

Happy 2019! I'm back from break feeling a bit more refreshed. This issue's theme is all about setting
Coffee Marketing
2019 Word: Focus
By Jenn Chen • Issue #66 • View online
Happy 2019! I’m back from break feeling a bit more refreshed. This issue’s theme is all about setting your marketing up for success in 2019. I’ve also included my personal goals for the year (my word is focus). Later this month, I’ll be in Madrid & then Taiwan for the new year.
– Jenn

Featuring my own work & press
Featuring my own work & press
2019 Goals
#27: Re:co Podcast - Changing Tides: Building Diverse and Inclusive Communities (Session 3, Ep. 1)
8 Twitter tools to complement your social media marketing
Quick text updates & links on what's new on the networks
Quick text updates & links on what's new on the networks
Facebook is testing CTA stickers in their Page Stories.
Twitter is changing how it handles PNG image format uploads on Feb. 11- this is most applicable to those who care about image & color quality. It’s also testing a conversational feature, which you can check out by applying to their beta program.
Instagram is getting a new feature where you can post to multiple accounts you manage at the same time. The network also added video scheduling to their API. Keep an eye out for your favorite scheduling app to include this in their next update.
Pinterest published their 2019 planning and insights guide (PDF), very helpful for planning the year out.
Helpful links on how to improve your digital marketing
Helpful links on how to improve your digital marketing
Create your social media campaign plan for 2019 (with editable worksheets)
How to Get Your Sales Team to Use Social Media: A 6-Step Plan
5 Ways Social Listening Can Help You With Better Market Research
Anything I've enjoyed reading recently
Anything I've enjoyed reading recently
The Alchemy of Novelty Potato Chip Flavors
How Millennials Became The Burnout Generation
Exploring Cost of Production—A Story in Pictures
An update from my container garden!
An update from my container garden!
This plant confuses me. I received it as a cutting. Its newest leaves are a dark brown instead of green! 🤔
This plant confuses me. I received it as a cutting. Its newest leaves are a dark brown instead of green! 🤔
What'd you think?
Feedback, questions, or fist bumps 👊 – send them my way by hitting the reply button. Also happy with the 👍 at the end. Or find me on the social networks @thejennchen. 
If you'd like to work together on writing, photography, or marketing consulting, click through above.
If you'd like to work together on writing, photography, or marketing consulting, click through above.
Did you enjoy this issue?
Jenn Chen

Thoughts on digital marketing as they intersect at specialty coffee, social media, writing, photography & social issues. 2x a month on Wednesdays. @thejennchen | https://jennchen.com

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